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Our Story

With more than 300 client engagements over 22 years, Doug Dobie has helped leaders of companies achieve their organization’s financial, environmental, social, or philanthropy mission and goals consistently delivering significant increases in impact and economic value.

As an entrepreneur, Doug co-founded Cresenda Wireless in 1999 and facilitated the sale of Sendia (renamed and spun out) to Salesforce.com in 2003. He founded and has led Dobie Associates since 2002.  Named Advertising Age “Marketer of the Year,” Doug has a modern marketing, branding and communications background with strategy and analytical capabilities.

Before entrepreneurship, Doug was a corporate creature in strategy, marketing and product development executive roles with Verizon Wireless, AirTouch Communications, and GTE Mobile Communications.

Doug is a Strategy and Management guest faculty member at the Paul Merage School of Business,  University of California, Irvine, for Executive Education. He earned his MBA at the Anderson Graduate School of Management at UCLA and his BA at James Madison College, within Michigan State University, completing his Senior year at Cambridge University, Cambridge, England.

We're tailored to our clients needs.

We are motivated to make a difference. The Dobie Team works side by side with the Board of Directors through a tailored process. No cookie cutter or me-too approaches, Dobie delves deep to help uncover a client’s unique culture, capabilities and distinctiveness. Then, we synthesize and connect the dots to form cohesive strategy and programs.

We work with a wide range of companies.

We’ve helped provide solutions for a variety of organizations from non-profits to health systems and hospitals to enterprise technology companies and more.  Our client list includes Anchorum St. Vincent, LIRS, FirstNet, Digital Turbine, TigerConnect, Project Moxie, Santa Fe Data Platform, Think New Mexico, East West Tea Company, SSSC, and many others.